Marketing I Power Point Slides,
Projects, and Class AssignmentsMrs. BeloteQuarter 3:Block 5Date: Jan 23, 2013 Power Point Lecture: Promotion and the Promotional MixProject Assigned: Promotion and the Super Bowl (long term project through Feb.7Class Assignment: Apply the promotional mix to an existing product or service for the company you have chosen to research. Due end of class. 50 PointsDate: Jan 30, 2013 Power Point Lecture: Advertising (just through print ad info)Class Assignment: Prepare a print ad that encompasses the elements of the marketing mix AND all elements of a print ad.Due the end of class. 50 PointsDate: Feb 1, 2013 Power Point Lecture: Public Relations/ Publicity/Press ReleasesClass Assignment: Prepare a press release for the company that you have researched for thie Promotion and Super Bowl project. Due end of class. 50 PointsDate: Feb 20: Power Point Lecture: (refer to Advertising PPT above- covered from Broadcast Media through Technological ToolsClass Assignment: With a partner, complete the Media Comparison Chart by identifying the advantages and disadantages of various advertising media.
Turn in at end of class for 50 points.Date: March 4: Brief Lecture on Product Planning, Product Line, Product Width, and Product Depth:Class Assignment: Product Planning: Students work with a partner to complete the following activity: Identify THREE product lines within the Falcons' Nest; Within each line identify the width and the depth of that line. Turn in at end of class for 50 points.Date: March 11 Power Point Lecture: Product PlanningClass Assignment : Product Mix Strategies: Students work individually or with a partner to apply the four product mix strategies disucssed in the PPT to aproduct from the Falcons' Nest.Turn in at the end of class for 50 points.Date: March 19 Power Point Lecture: Product Life CycleClass Assignment: Product Life Cycle: Students work individually or with a partner to apply the concept of the product life cycle to a product fromthe Falcons' Nest. Turn in at the end of class for 50 points.
Last Modified on August 15, 2016